IP & the Metaverse - A Bite-Sized Guide
Introduction
The metaverse is poised to present a whole new set of legal issues around IP and consumer protection.
From an IP perspective we are increasingly seeing new initiatives from brands branching into the metaverse - alongside this we are starting to see legal disputes relating to misuse of IP within the metaverse.
Brands need to understand how best to protect their assets and rights in the metaverse, and what steps to take to protect themselves.
New forms of currency linked to the metaverse such as cryptocurrency and NFTs are also presenting concerns from an advertising and consumer protection perspective.
The ASA has recently released six principles which must be followed by companies selling these new financial products to combat misleading marketing of crypto currencies, NFTs and fan tokens.
What You Will Learn
This webinar will cover the following:
- Metaverse use cases
- Ownership and infringement of IP rights in the metaverse
- Advertising issues to consider
This webinar was recorded on 25th May 2023
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