Sports TV & Digital Broadcasting Rights - A Marriage Made in Heaven?
Sport is a global multi-billion-dollar business and continuing to grow, despite the present world economic situation. A substantial contributor to all this wealth circulating in sport is the sale and commercial exploitation of sports TV and digital rights around the world, which contribute mega sums to many sports events, including the summer and winter Olympic Games and the FIFA World Cup.
The commercialisation of sports broadcasting rights may be considered as the ‘oxygen of sport’ with sport and television having been described as a ‘marriage made in heaven!’
The part played by new technology - especially broadband and the streaming of sports events on the net and mobile phones - in the development and financial importance of sports broadcasting rights cannot be over emphasised.
This course will provide an update in relation to sports TV and digital rights and the interaction with UK and EU competition law.
What You Will Learn
This course will cover the following:
- Who owns sports broadcasting rights?
- The range of rights available including data and archive rights
- How they may be exploited on various ‘platforms’ including terrestrial, satellite, the Internet and mobile phones
- How they may be legally protected including copyright issues, the Murphy case and the ‘Guildford Duo’ Case
- Collective selling and purchasing of the rights including the new law on the sale of TV rights in Spain
- UK and EU Competition Law and the ‘Television Without Frontiers' Directive including the FIFA and UEFA Cases
- The £30 billion takeover battle for Sky between 21st Century Fox and Comcast and the role of Ofcom, the UK Media Regulator
2:00pm - 5:15pm
Please let us know if you wish to be notified when new dates are added for this programme